Lizzie Serber is Head of Marketing at Optimal, overseeing all branding and marketing activities at the company in order to reach and engage prospective clients, industry leaders, and the press. Lizzie is a seasoned marketing strategy and communication expert who thrives on creative problem-solving, cross-team collaboration, high-touch marketing initiatives, and telling stories that create value.
In Lizzie’s free time, she loves to cook, read, go to concerts, travel, write, and spend time with friends and family. She’s a fervent dog lover, an enthusiastic networker, and a staunch supporter of the Oxford comma.
