Combining strategic vision with operational expertise, Alex is a performance-driven leader with over 12 years of digital marketing experience. As Chief of Staff and SVP, Performance Marketing at Optimal, Alex oversees strategic planning, interdivisional projects, business intelligence, and client acquisition for the company.
Alex champions collaboration across departments and fosters a culture of transparency. As a leader of the Performance Marketing team, Alex is passionate about helping clients achieve their business goals through data-driven insights and innovative strategies.
