The AdExchanger Awards serve as a powerful reminder of the potential that lies within the digital marketing industry.
We are thrilled to announce that Optimal has been named a finalist in three prestigious categories at the AdExchanger Awards! This recognition underscores our commitment to innovation and excellence in digital marketing and programmatic advertising.
First, we are honored to be recognized as a finalist for Best Programmatic Consulting or Advisory Firm. At Optimal, we are on a mission to replicate the scale of the open exchange in a cleaner, more equitable environment. This nomination is a testament to our efforts in redefining programmatic advertising and creating a fairer landscape for all stakeholders.
We are also proud to be a finalist for Best Use of Data by an Agency. Our collaboration with INTRVL and Fenton on a new Data-Driven Language Modeling project has transformed voter engagement strategies. By leveraging data to create more personalized and impactful messaging, we’ve helped drive meaningful connections with voters, setting a new standard for data use in political advertising.
Lastly, we’re excited to celebrate our very own Mark Jablonowski, who has been nominated for Leadership in Advertising. As an Optimal innovator, Mark has consistently demonstrated a visionary approach to political advertising, pushing boundaries and leading our team to new heights. His leadership continues to inspire and drive our mission forward.
We are incredibly proud to be in such great company with so many industry leaders. The AdExchanger Awards serve as a powerful reminder of the potential that lies within the digital marketing industry and the individuals who are steering its evolution.
Thank you to AdExchanger and the AdExchanger Awards judges for this incredible honor, and congratulations to all of our fellow finalists. We look forward to continuing our journey of innovation and excellence, and we can’t wait to see what the future holds for our industry. Contact us to learn more about how our award-winning experts can supercharge your next campaign.
